Analytics

Quick Answer: What Does Google Analytics Customers Who Have A Direct Customer Contract With Google?

Google Analytics customers who have a direct customer contract with Google may accept the Google Ads Data Processing Terms in the Administration section within their Account Settings.

Does Google Analytics transfer data to the US?

Users of Google Analytics, have their data scattered across randomly selected public cloud datacenters, most of which are located in the US. To ensure the safety of those EU-US data transfers, Google used to rely on the Privacy Shield framework.

What is Google Data Processing Amendment?

During the Term, Google will enable Customer, in a manner consistent with the functionality of the Services, to access, rectify and restrict processing of Customer Data, including via the deletion functionality provided by Google as described in Section 6.1 (Deletion by Customer), and to export Customer Data.

Is Google Analytics a Subprocessor?

“Google Group” means those Google Affiliates that may be used to provide the Services to Customer. ” Subprocessors” means the Google Group and Third Party Suppliers. “Services” means, for purposes of this Data Processing Amendment, those services defined as the “Google Analytics” under the Agreement.

Can Google Analytics track individual users?

Tracking individual users in Google Analytics allows you to get a singular view of your customer journeys. If your application or website has a login authentication system, then it is possible to track users in Google Analytics with it’s User ID tracking feature.

Does Google Analytics require cookie consent?

Analytics uses cookies (and other trackers) to track users. Therefore, you need a cookie consent banner on your website to collect user consent. The website must not set any cookies (including Google Analytics) other than strictly necessary unless the users give their consent via the banner.

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Does Google Analytics have a data processing agreement?

Google Analytics customers who have a direct customer contract with Google may accept the Google Ads Data Processing Terms in the Administration section within their Account Settings.

Is Google Analytics a controller or processor?

Therefore, you are the data controller and Google the data processor. However, if you provide the data to Google Analytics and they come up with the purposes and means of processing, then you are both data controllers, but Google Analytics is also (still) the processor.

Is Google Analytics GDPR compliant?

By default, Google Analytics is not GDPR compliant. When using Google Analytics on your website, you must first obtain the explicit consent of end-users to activate the Google Analytics cookies, as well as describe all personal data processing in your website’s privacy policy.

What does Google Analytics tell?

In simple words, Google Analytics is a free tracking tool offered by Google, and it shows you how visitors use your website. With the help of Google Analytics, you can exactly see the number of visitors on your store, where they are coming from, which device they are using, and much more.

What does Google Analytics collect?

How Does Google Analytics Collect Information About Visitors? How Google Analytics works is by collecting information about site visitors. From a website’s traffic sources, to the number of hits per month, Google Analytics offers excellent insight into users behavior, and collects valuable user data in real time.

What is Google Analytics property name?

In Google Analytics, a property is a website, mobile application, or blog, etc., that is associated with a unique tracking ID. A Google Analytics account can contain one or more properties.

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What is a Subprocessor?

A Subprocessor is a third-party engaged by Tagboard who may have access to production infrastructure or process Customer Data (which may contain Personal Data). Tagboard engages different types of Subprocessors to perform various functions as explained in the tables below.

What is a Google Subprocessor?

1 (Google’s Security Measures). Subprocessor means a third party authorized as another processor under these Terms to have logical access to and process Customer Data in order to provide parts of the Services and TSS.

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